The Tellshift field guide

Make your work easier to understand.

Practical guides, worked examples, and copyable templates for a company presence and a personal voice. Useful with or without Tellshift.

Every guide includes fictional source material, two perspectives, and a copyable template. These are methods you can use in your existing tools; product workflows and availability are explained separately.

Experts, founders and communication leads who want the work to support both company visibility and individual reputation.4 min read

One work update. Two useful voices.

Turn one concrete project lesson into a company explanation and a personal post, each with its own audience, point of view and next step.

Worked example + template

Builders and product teams whose releases are clearer to the people writing the code than to the people who might use it.4 min read

Turn release notes into a story worth reading

Translate a shipped change into a reader’s problem, a concrete example and an honest invitation to try it.

Worked example + template

Founders who want to share useful judgment through their company’s public voice.4 min read

Write a founder update with a point of view

Use one real decision to explain how you think, what the company is doing and what you want to learn next.

Worked example + template

Independent builders, founders and teams sharing an ongoing project, including work that continues after a hackathon.6 min read

Build in public with a question worth answering

Turn a real change into a useful public update, invite a specific response and carry what you learn into the next decision.

Worked example + template

Hackathon participants, whether entering solo or with a team, who need to explain their work while protecting time to build.6 min read

Prepare a hackathon story that carries beyond the demo

Build a clear project summary, a working-demo script and a useful follow-up around your event’s actual rules and deadlines.

Worked example + template

Hackathon organizers, community leads and ecosystem partners responsible for an event’s public story.6 min read

Build an event story from contributions teams choose to share

Prepare an invitation, approved project highlights and a recap with useful next steps, while keeping team and organizer responsibilities clear.

Worked example + template

Founders, experts and communication leads with work to explain and little time to reconstruct it.4 min read

Find a useful story in the work already happening

Bring a few meeting, chat, document and release excerpts together, then turn one meaningful change into company and personal drafts.

Worked example + template

Understand before you configure

Find the workflow that fits.

See the useful inputs, the decisions to keep, and how to begin with a small scope.

Explore workflowsRead the journal